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IndexPedia
Domain authority

How strong is your site, and who links to it?

An authority score from 0 to 100, every site that links to you, every site you link to, and a map of how they connect.

Free data sourcesMap of your linksPro plan
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Your site sits in the middle of the web. We show who links to you, who you link to, and how strong each one is.
Sample report

Your Domain authority overview

indexpedia.wisermap.com/app/site/authority
Authority
Authority Score
34Needs improvement
out of 100
Backlink power
63Very good
strength of the sites linking to you
Link profile
Natural
Varied link text from many sites
Linking sites
10
sites that link to you

What this means for SEO: Search engines see few strong links to this site, so new pages tend to be indexed slowly and rank below stronger competitors. Links from trusted local and industry sites raise it fastest.

Example data for a made-up business. Your report uses your own site.

What you get

IndexPedia Authority

A score from 0 to 100.

Sites linking to you

From Bing Webmaster Tools.

Sites you link to

From every page we read.

Relations map

Your site in the middle, links on both sides.

Strength of each site

See which links really count.

Updated daily

After every run.

What domain authority means

Search engines trust sites that other trusted sites link to. A domain authority score sums that up in one number, so you can compare your site with competitors and see whether your links are getting stronger.

Every tool has its own score. IndexPedia Authority comes from free public data, Open PageRank and the Tranco list of top sites, and is labeled as our own score.

What the map shows

  • Sites linking to you, from Bing Webmaster Tools
  • Sites your pages link to, from every page IndexPedia reads
  • The strength of each site, shown by the color of its ring

How to raise it

Earn links from sites people already trust: local news, suppliers, associations, and partners. One link from a strong, related site counts for more than many links from weak ones.

Key terms

Backlink
A link from another site to yours.
Referring domain
A site that links to yours, counted once however many links it has.
Open PageRank
A free, public measure of a domain's link strength, from 0 to 10.

Know where you stand

Your score on a clear scale from Poor to Excellent, next to the strength of the sites linking to you, and what it means for your search rankings.

  • A score from 0 to 100
  • Rated from Poor to Excellent
  • What it means for SEO

Where example.com stands

Poor
Needs improvement
Good
Very good
Excellent
34Authority Score
63Backlink power

What this means for SEO: Search engines see few strong links to this site, so new pages tend to be indexed slowly and rank below stronger competitors. Links from trusted local and industry sites raise it fastest.

Links that count, and links to check

A link from a strong site helps more than many from weak ones. The list shows each linking site's strength and the link text it uses.

  • Strongest links first
  • Link text
  • Pages they point to

Sites linking to you

yelp.com
"Golden Crust Bakery"
91 · Excellent
tripadvisor.com
"best bakery in Raleigh"
90 · Excellent
theknot.com
"wedding cakes"
84 · Excellent
newsobserver.com
"new downtown bakery"
79 · Very good
localpaper.example
"goldencrust.example"
52 · Good
chamber.example
"member directory"
33 · Needs improvement

How it works

1Add your site

Free account.

2Connect Bing

Free, to see who links to you.

3Upgrade to Pro

Measured every day.

Domain authority: frequently asked questions

Is this Moz Domain Authority?

No. IndexPedia Authority is our own 0 to 100 score from free public data: Open PageRank and the Tranco list of top sites. Moz DA and Ahrefs DR come from their own paid link databases.

Where do the backlinks come from?

From Bing Webmaster Tools, using your own free API key. Bing reports the pages that link to your site.

Which plan includes it?

Pro and Agency.

Why does a new site have no score?

Public rankings only cover sites with enough links. New and small sites often have no score at first.

How often is it updated?

After every run, daily on Pro and Agency.

Can I see a competitor's score?

Not yet. Add a competitor as a site to see its score and the sites it links to.

Related tools

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